Some of the most attractive bank account deals on the market today can be found when you do your banking online. Many bank customers are prioritizing the combination of security, high return and FDIC insurance protection offered by online savings, checking, and certificates of deposit.
What Bank Account Deals Can You Expect?
There is no comparison between interest rates you can expect with an online checking or savings account versus a regular retail bank account. Online banks are able to pass onto their online customers their savings in "bricks and mortar" and people costs. Their overhead is lower, so the bank account deals they can offer are the most attractive to the customer. Don't forget to shop targeted promotions which can result in a significant interest rate opportunity that can be as much as 2 percentage points higher than the standard yield.
If you prefer conventional retail banking, it is still possible to strategize your way to more favorable rates of return with your current bank by being pro-active. Research competitive rates and promotional offers at competitor banks and present them to your current banking institution. Chances are the bank will match or better the bank account deals offered by their competitor bank in the interest of retaining your business.

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